Program Requirements
General Education Courses
| COM 120 | Introduction to Interpersonal Communication | 3 | | | 3 | 3 |
| Or | | | | | |
| COM 231 | Public Speaking | 3 | | | 3 | 3 |
| | | | | | |
| ENG 111 | Writing and Inquiry | 3 | | | 3 | 3 |
| MAT 143 | Quantitative Literacy | 2 | 2 | | 4 | 3 |
Major Courses
| ACC 120 | Principles of Financial Accounting | 3 | 2 | | 5 | 4 |
| BUS 110 | Introduction to Business | 3 | | | 3 | 3 |
| BUS 115 | Business Law I | 3 | | | 3 | 3 |
| BUS 137 | Principles of Management | 3 | | | 3 | 3 |
| CIS 110 | Introduction to Computers | 2 | 2 | | 4 | 3 |
| ECO 251 | Principles of Microeconomics | 3 | | | 3 | 3 |
| MKT 120 | Principles of Marketing | 3 | | | 3 | 3 |
Concentration
Other Major Courses (Take 15 credits from this list. Must be selected from identified prefixes)
Other Required Courses
Total Credit Hours: 65
*Subject to the approval of the Work-Based Learning Coordinator, students enrolled in designated programs of study may have the opportunity to participate in Work-Based Learning with a maximum of 8 credits for applicable associate degree programs, 4 credits for diploma programs, or 2 credits for certificate programs. For students in a registered apprenticeship, credits are increased to a maximum of 16 credits for associate degree programs, 8 credits for diploma programs, or 4 credits for certificate programs.
Recommended Semester Schedule
First Year Fall
First Year Spring
First Year Summer
| MKT 220 | Advertising and Sales Promotion | 3 | | | 3 | 3 |
| OST 286 | Professional Development | 3 | | | 3 | 3 |
Second Year Fall
Second Year Spring
| CTS 130 | Spreadsheet | 2 | 2 | | 4 | 3 |
| MKT 225 | Marketing Research | 3 | | | 3 | 3 |
| MKT 227 | Marketing Applications | 3 | | | 3 | 3 |
| Humanities/Arts Elective | | | | | 3 |
| Social/Behavioral Science Elective | | | | | 3 |